Welcome to Business Set up for Creative Entrepreneurs
If you want to start a creative business it is essential to choose the right name. The right business name helps you to stand out from the crowd and will be your first unique selling proposition.
Learn how to set up your business foundation, your blog/website based on Wordpress.
In this tutorial you learn how to create a header for your website and make it appealing with the right images.
Learn more about Wordpress and its widgets which allow you a great flexibility with what you add to your site.
Providing the right content for your product will make your visitors stay or leave - we go through it and find out which content is right for you.
To make the right decisions for your business means that you need to have data which allows you to make decisions. For that we will install the free Google Analytics tool.
Making your customers sign up for your newsletter is essential. Yes, the money is still in the list and if you can have them sign up for your newsletter you basically sell with the push of a button. Before you can start you need to set up your newsletter and we will go through that in this video.
In this tutorial you'll learn how to create an image for your newsletter box. It will include a button to make people click.
Now we will add the newsletter graphic to your site's sidebar and make it clickable.
When you want to sell digital goods you should have Terms of Use. I've included Tous for selling digital scrapbooking items but you can modify them to your own needs.
Learn to set up a Woocommerce store (it's free) to sell your digital products.
Learn how to add categories to your store.
Add your store to your menu.
Learn how to set up a product in your store.
Basic Settings (Currency, Colors, etc.)
In this step we set up the sidebar on your website.
We now install a sharing plugin to allow your customers to share your products and posts on social media platforms.
For marketing purposes, you learn how to do a proper product preview and add a good description.
We will answer the question why it is not essential to sell at more than one store. This won't equal more money except you get on really big platforms.
For marketing it is very important to show what you can do with your product. It doesn't matter what kind of product you sell, what matters is that you show it in action.
Let's get to social media marketing. Learn why it is essential these days to be seen on social media platforms.
Learn how to set up a Facebook Fanpage for your business.
Set up a good Facebook image
Use the right logo and set it up on Facebook.
In this video you learn what content you can use for your Facebook Fanpage.
Learn how and why you load images to Facebook.
You can add a newsletter module to your Facebook page.
Learn how to find and like fanpages that fit to your business to your Facebook content stream.
Here you have an easy way on how to plan regular posts on Facebook.
Learn what kind of creative content you need to create for your website to make your products really sell.
Pinterest is another social media platform you should use when you have visual content.
Make your pins appear on the right places.
Find Friends and Boards on Pinterest
Set up your profile on Pinterest and add your website.
Learn how to add a Pin from your site.
Learn how to change and edit a pin.
Create a Pinterest account
Learn how to find friends on Pinterest.
You can pin something even without a pin it button.
To get others to pin your Pin it is a good idea to give your image some extra attention.
By now you already know the power Pinterest has and give you on your fingertips.
There are many ways to do some creative advertising. There are options to meet your customers where they are - free of charge, in any niche.
Learn more about the content you need to add to your website. There is boring content and there is valuable content. You need to keep your customers in mind to give them value.
Linkbuilding is great to get some more customers to your website as well as a better ranking on Google.
Learn more about using Twitter for your website. We will explore the settings for your business page as well as the question how to find friends.
Learn what is important and why when you set up your Twitter Profile. The right profile will support your branding.
Learn how to find and follow people who are important for your niche on Twitter.
In this video we will do the math: we will see how you have to calculate your products to make them really profitable and why competing about the price is a guarantee for a dead business.
Add some elements to your Marketing Mix which will last forever. Doing so means that your flood of customers will never dry. Here are some tips and ideas about Marketing which will last forever and make your business grow.
//www.udemy.com/online-business-set-up-for-creative-entrepreneurs/?couponCode This is one video from my course Business Set up
Business Set Up for Creative Entrepreneurs - Course Outline
//www.udemy.com/online-business-set-up-for-creative-entrepreneurs/?couponCode This is one video from my course Business Set up
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