Turn your website into a marketing machine

Section 1: Introduction Lecture 1 17:43

In this lecture we will introduce you to few website traffic strategies that can be applied at no cost to you. Here we cover an overview of 8 traffic strategies that will be explained in detail in upcoming lectures.

Lecture 2 19:08

In this lecture we will introduce you to another 8 website traffic strategies that can be applied at no cost to you. Please note that this is only an overview of the traffic strategies that will be explained in detail in upcoming lectures.

Section 2: Video marketing Lecture 3 04:37

In this lecture we cover the steps to be taken to start a YouTube account and to upload videos on to your YouTube channel. Crucial steps to be taken care of to get a wide exposure to your videos are explained. You will also learn the importance of a good description with keywords.

Lecture 4 08:53

In this lecture you will learn step by step how to upload videos on to your account and have a sturdy YouTube channel. You will also learn the importance of having a call to action in the description.

Section 3: Web 2.0 hubs Lecture 5 07:27

In this lecture you will learn how to get traffic to your free website. To aid us in the process we are using squidoo.com and you will be shown how to set up a squidoo lens.

Lecture 6 13:47

In this lecture we cover the remaining steps in creating the squidoo lens. You will learn the importance of adding a lens title, description of your squidoo lens and adding an image.

Lecture 7 12:13

In this lecture we cover the importance of squidoo lens for marketing. You will learn how to add your website link and RSS widget to help squidoo lens gain more popularity.

Lecture 8 11:46

In this lecture we cover the steps involved in creating a hub on Hubpages and the importance of Hubpages for marketing.

Section 4: Free blogs and websites Lecture 9 08:53

In this lecture you will learn how to set up a free blog using live journal and Blog.com. You will learn how this is a great strategy to get wide exposure to your website, blog or squeeze page.

Lecture 10 03:45

In this lecture we will cover what guest blogging is, some of the best tools available to do it and some tips to do guest blogging for a wider exposure to your website.

Lecture 11 06:36

In this lecture you will learn the best way to do guest blogging. We will demonstrate the steps to do it correctly for getting exposure to your website and stay away from spamming.

Section 5: Article marketing Lecture 12 10:05

In this lecture we will cover step by step how to submit your content to article directories. EzineArticles.com and ArticleBase.com are used to demonstrate the whole process.

Section 6: Social media marketing tips Lecture 13 10:05

In this lecture we will cover how to create a Facebook page ,generate traffic and bring in more exposure to your offer on various platforms, including your website.

Lecture 14 11:11

In this lecture you will learn how to add good quality content useful for your visitors to the Facebook page. You will be introduced to the right sources to get quality content.

Lecture 15 12:48

In this lecture we will show you an easy process to create a Twitter account and promoting your content, eventually building a following in your market.

Lecture 16 09:48

In this lecture we cover the steps involved in setting up a Pinterest account for promoting your offer. You will learn the importance of having a pin board to get a wide exposure to your website.

Lecture 17 09:55

In this lecture we cover the steps in creating a Google plus account and how to promote your website or blog to bring in more and more people to your offer. You will learn the importance of updating your profile to promote your business on the platform.

Lecture 18 04:55

In this lecture we cover some of the best social bookmarking sites available. You will also learn the importance of creating rich content for submitting links on social bookmarking sites.

Lecture 19

Social media lead generation

9 slidesSection 7: Content syndication Lecture 20 06:49

In this lecture we cover how to submit your content through RSS feed directories. You will learn how to submit a feed on various RSS feed directories.

Section 8: Forums Lecture 21 07:45

In this lecture we cover how to use forums to get more exposure and traffic to your website. You will learn the importance of finding a niche forum so as to get targeted audience to your offer page.

Section 9: Q&A websites Lecture 22 05:19

In this lecture you will learn how to use Q&A sites to get targeted audience to your website. You will understand how to search for what your target audience is looking for so as to come up with an offer based on their queries.

Section 10: Press release marketing Lecture 23 10:39

In this lecture we teach you how to submit a press release for free. You will also learn how to use press release sites to get people interested in your products or services.

Section 11: Document sharing Lecture 24 04:37

In this lecture we teach you how to use document sharing websites to get targeted traffic to your website. You will learn how to use popular slide sharing sites such as SlideShare.net, edocr,4shared.com etc.

Section 12: Classifieds Lecture 25 03:07

In this lecture you will learn how to get free traffic from classified websites. Popular sites such as craigslist.org, classifiedads.com, usfreeads.com are introduced for your understanding.

Section 13: Using Tumblr for marketing Lecture 26 01:18

In this lecture we cover the steps involved in creating a Tumblr blog. You will learn the importance of filling in all your details for maximum advantage.

Lecture 27 03:08

In this lecture we cover the power tools on Tumblr blog. You will also learn the importance of posting something of value to your target audience so as to get your posts re-blogged by your viewers.

Section 14: Search Engine Optimisation Lecture 28 09:33

In this lecture we cover what SEO is. You will learn the importance of finding the targeted keywords so as to get a higher website ranking for the targeted keywords.

Lecture 29 07:52

In this lecture we cover the importance of filling the right keywords words in your title tag. You will learn where to edit your title tag, the tools required for editing the title tag etc.

Lecture 30 02:32

In this lecture you will learn about internal linking. You will also learn the tools required to get your contents found quickly and how to improve your sites Page speed.

Lecture 31 07:19

In this lecture we cover few other SEO considerations that would help to get wide exposure to your website. You will learn the importance of social sharing buttons on your website. Popular tools to help with sharing contents on your site is also covered.

Section 15: Recommended resources Lecture 32

Additional guide to help with your marketing efforts

4 pages Full curriculum




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