Facebook for Real Estate - Udemy

Section 1: Introduction Lecture 1 03:00

Overview of the entire curriculum taught from start to finish of how to build, manage, advertise and all the details in between.

Lecture 2 02:18

Statistics on why Social Media is becoming such a powerful tool for real estate agents.

Lecture 3 03:22

Reasons why a business page is beneficial versus posting listings on your personal profile.

Section 2: Building Your New Business Page Lecture 4 18:56

Step-by-step process of building your new business page. It requires you to have a personal profile on Facebook.

Lecture 5 00:52

You've created your new business page, now where do you go to find it from your personal profile?

Section 3: Audience and Content Lecture 6 15:42

The meat and potatoes!!! Knowing who your appealing to and what content would be valuable to them.

Lecture 7 05:45

Why engagement is so important. Facebook algorithms, grow organically, more exposure etc

Lecture 8 06:12

Things to avoid when as you manage your business page.

Section 4: Promote Your New Business Page Lecture 9 04:36

Great! You've created your new business page, here's how to share it.

Section 5: Insights Lecture 10 00:56

Where do I find Insights & why it's an important tool to utalize.

Lecture 11 10:05

How to understand who is visiting your page. A breakdown of demographics; age, gender, location, time of day etc

Section 6: Advertising - the various ways and how to do so Lecture 12 09:14

Introduction to 3 various keys ways to advertising beginning with Page Promotion.

Lecture 13 07:38

Ways to create lead generation with a CTA such as a free home valuation. Drive traffic to the website with a fill-out form.

Lecture 14 07:12

How to boost a post such as an open house or a new listing to get more visibility.

Lecture 15 05:03

Ads Manager will be where you will be able to go in and manage, edit and track your advertising campaigns.

Section 7: Thinking of Hiring Someone to Manage Your Business Page Lecture 16

Finding the Right Person to Manage your Business Page - Do They Qualify?

03:43Section 8: Recapping Some Details to Remember Lecture 17

Recapping some of the vital info we went over

07:22 Lecture 18

Thanks And Some Influencers to Follow

01:07 Quiz 1

Business Page Vs Personal Profile

1 question Quiz 2 1 question Full curriculum




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