Search Engine Optimization (SEO) Basics

Chris West has worked at Google and is a sought-after marketing consultant and trainer. West is best known for his focus on strategies that help organizations achieve their goals in order to position their companies for long-term success.

West completed a two-year stint as a Google Marketing Representative. While at Google, he was responsible for reaching out to communities to drive engagement on products such as Adwords, Analytics , Apps and Google Plus. Furthermore, he worked with corporations such as Lowes and numerous small businesses to help them implement effective social media strategies for growth. He has also worked in the Oil & Gas sector where he managed 40+ OG companies advertising campaigns.

West has garnered experience in marketing, business development, and training. As he has often said, I feel that as a marketer, you actually get to make key decisions that will determine success or failure. The marketing field comes by trial and error, which in turn makes me a better, well-rounded individual.

His work for these various organizations has sparked a desire to share the knowledge as an entrepreneur. West began appearing before groups and organizations as a speaker and trainer. He regularly hosts workshops and live webinars to teach others how to achieve their business goals. West has also mentored college graduates and business professionals, helping them understand the marketing potential of social media. Through these activities he hopes to create an army of people motivated to make a difference in the business world.

West obtained his B.B.A in Marketing from the University of Texas San Antonio. He also holds certifications in Google Analytics and as an eMarketer. West is an active member of the Houston Area Urban League Young Professionals and is involved with multiple professional





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