THIS IS AN INTRO VIDEO - GO TO : ON-LINE FUNDAMENTALS FOR YOUR FIRST MODULE!
It doesnt matter if you are an Big Established Business, a Small to Medium Enterprise (SME), a Start-up, an Entrepreneur or looking to Internet Marketing as a way of making residual passive income. Every single business, no matter what size needs to use the Internet and related Business Marketing to Increase Awareness, Create Laser Targeted Leads and of course Increase Sales!!!
38:02 - Module 1 Foundations - In this module I show you what you have to do to make the most of your on-line business. The Mindset and psychology to ensure your seccess
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Downloads - You may need to right-click the following links and select Save Link As to download the file to your computer
24:15 - Module 2 - Traffic & Conversion - Traffic is the lifeblood of any website but the secret is to be able to convert those website browsers by getting them to take some sort of action. This module shows you proven traffic driving & conversion methods you can use straight away.
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Module 3 - Product Isolation - In this module I show you a marketing technique which massively increases your chances of getting onto page 1 of the search engines for a niche or keyword focused digital asset. In this example a focused micro site.
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Product IsolationThe concept behind Product Isolation is a simple one and a technique used by Internet Marketers for years. It focuses all your search engine muscle into specific solutions and consequently keywords. Your web site may contain many products and services which is why you may find it difficult to be found in the search engines for some of the individual products and services you offer.
Splitting them out and creating focused sites on some of these products or services gives you additional entry points to your overall business. This is called going wide across the internet or multiple on-ramps to the business.
Module 4 - Customer Profiling - In this module I show you a simple technique to create a basic customer profile. With this profile in place for each keyword or phrase you will not only target the solution to offer but also automatically create the basis for some great sales copy!
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Donloads - You may need to right-click the following links and select Save Link As to download the file to your computer
Module 5 - Keyword Research - Having a basic understanding of keyword research and why it is essential to your success is essential. Keywords and how to use them will make the difference between getting found organically in in the search engines and never being found at all.
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Introduction to the section on Abundance Marketing - In this section we look at the principles of abundance as well as Search Engine Optimization and some of the on-line platforms such as Social Media, Video Marketing, Webinars for Business, which provide that abundance
Module 6 - Abundance - The concept of "Abundance Marketing" is at the core of this program and for a very good reason. It is the secret to creating a massive on-line presence in order for prospects to find you on a host of different platforms and in many formats. Site Types - There are a host of sites types you can use for on-line marketing. In this module I describe each one and explain exactly how you can use them within your campaigns
Module 7 - Search Engine Optimization otherwise know as SEO is your only way of telling the search engines to know what you do and enable them to index you correctly.. YOU have control.
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WordPress Plugins
These Plugins listed below are all FREE. You can either download from these sites or you can search for these plugins by name from within WordPress.
Module 8 - Social Media - The rise of Social Media and the incredible marketing reach it offers provides a proven way to genuinely engage with potential and current customers. In this module I'll show you how to use Social Media in your business
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WordPress Plugins
These Plugins listed below are all FREE. You can either download from these sites or you can search for these plugins by name from within WordPress.
Module 9 - Video & Webinars - Video Marketing has proven itself to be one of the best ways to drive traffic to your site and also to convert people once there.
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Module 10 - Leads & Conversion - In this module I will share some proven Lead Generation Techniques as well as showing you the principles of "Conversion"
Module 11 - Product Creation - Part 1 - The ability to create digital product to give away or sell is the primary way Internet Marketers have made money on-line for decades. In this module I will show you how to create digital products which you can use in your business marketing startegy
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Downloads - You may need to right-click the following links and select Save Link As to download the file to your computer
Module 11 - Product Creation - Part 2 - The second part of this module on creating products which you can use in your business marketing strategy
Finding pdf documents using Google
In order to find research material for when you want to create your own products, its a great idea to search for pdf documents on the subject. PDFs are usually more detailed, give deeper and more educational information and could include cheat sheets, workbooks, academic reports, statistical information and full ebooks on the subject.
Simply put the following into the google search bar: your keyword filetype:pdf
Demonstration >> Click Here To See This In Action <<
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Doenloads - You may need to right-click the following links and select Save Link As to download the file to your computer
Module 12 - FREE Premium Product - One of the best ways to collect a prospects name and email for your prospect database is to offer them a FREE premium product or "Ethical Bribe".
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- OptimizePress Theme used for Squeeze Pages, Sales Pages and Membership sites. This site was created using WordPress And OptimizePress. The OptimizePress Theme costs $97 but well worth the money if you want very clean Squeeze Pages that work.
Module 13 - Autoresponders - The Autoresponder is the secret to automation and in this module I explain how they work and how you can use them to automate your Lead generation and customer nurturing sequences.
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- AWeber 30 day trial for $1 (Then $19.00 pcm Shown in the video above)
- Get Response - An Alternative To AWeber
Module 14 - Bridge To Offer - This is a proven technique to take your prospect from accepting your FREE Premium Product right through to presenting your primary offer
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- AWeber 30 day trial for $1 (Then $19.00 pcm Shown in the video above)
- Get Response - An Alternative To AWeber
Module 15 - eMail Marketing Strategy
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- AWeber 30 day trial for $1 (Then $19.00 pcm Shown in the video above)
- Get Response - An Alternative To AWeber
Module 16 - Campaign Creation - In this module I cover the first steps and foundations to your on-line marketing Strategy.
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In this video which is 52 minutes long and packed with information, I give you some valuable insights into how to create marketing campaigns for your business, product or service. Its important not to get too overwhelmed and build your campaign one step at a time.
Join me and create your first campaign over the course of 7 Days! Everything you need to do to create the campaign shown in this video has been covered in this program.
Module 17 - Planning Tools - In this module I share some of the tools I use to create and plan my on-line marketing campaigns including www.workflowy.com which has been invaluable in organising products, books and membership sites such as this one.
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Module 18 - Strategic Thinking - Putting your plans into action is the real secret to success. In this module I show you how to create an action plan with time scales. From Micro Strategies through to a complete game plan
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Module 19 - Implementation & Monitoring - The final part of your marketing strategy is the implementation & to monitor the results. From here you can change what is not working and increase what is
Module 20 - Next Steps - In this module I show you what you need to do next and what your growth option are. In reality you can grow the marketing side of your business exponentially using the Digital Cascade Option.
Congratulations... You have just completes the On-Line Business Marketing Revealed Coaching Program. It is vital that you now seriously look at what you can do yourself or get someone in-house to do, what you or your company need training on and what you as a business needs to outsource.
I have included my email address below so you can contact me directly to start to discuss exactly what you want to achieve. My company Digital Cascade works with clients from around the world and in every sector of business so lets connect.
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Do People R.A.V.E. About Your Business?
Part 1 of 3..
In this webinar we discuss a concept of marketing that we believe is essential to how to get Google to rank your information, and to build your reputation and authority on-line. The problem youll face is that to get your site and the pages within your site visible on-line you will need to align your marketing with Google vision.
Google has had some radical updates recently which is all part of this vision Google has to deliver the most relevant information from good quality, established companies.. its all part of their mission to get rid of the poor or spammy sites which have clogged up the internet for so many years.
This Webinar
Replay of our popular Digital Marketing Webinars on the core on-line marketing strategies and techniques. In this webinar youll discover exactly what you need to do to be everywhere your potential clients look on the web.
Part 2 of 3... In This Webinar
I this section of the webinar, we start to go through the essentials elements you need to build a sustainable marketing strategy which alignes with Google, but also builds reputation, authority, visibility and engagement with your target audience.
Elements Discussed
Customer Profiling
Your Biography / Profile
An Authority Blog Site (Flexible & Dynamic)
Google + Importance
Author Relevance
Linking Your Blog To Google + (Reputation & Authority)
Replay of Part 2 of our popular Digital Marketing Webinars on the core on-line marketing strategies and techniques. In this webinar youll discover exactly what you need to do to be everywhere your potential clients look on the web.
Part 3 of 3... In This Webinar
In this final section of this short series of Digital Marketing Webinars we talk about the essential but much maligned listings in Directories and Classifieds. Google is looking for conformity in your business message and when ever you post a piece of digital content, Google begins to links or thread digital content together.. Its also incredibly important fpr Google + Local listings.
Elements Discussed
- Directory Listings
- Classifieds
- Reviews & Testimonials
- Google + and Google + Local
- Citations
- How to link your blog to Google + (Become a recognized Author)
- Press Releases
- Google Alerts
- Re purposing Digital Content
- Cascade Essentials
Get Your Business On-Line - OVER 9 HOURS Of Tutorial Video Join Andy Phillips and Host Simon Zutshi in this incredible Business Marketing On-Line Coaching Program and
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