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Sell More with Video Sales Letters

Section 1: Introduction: Video Sales Letters Lecture 1 04:45

You will learn why Video Sales Letters are taking over traditional sales letters.

Lecture 2 00:52

You will cover what this course contains and what to look forward to.

Section 2: Video Sales Letters Basics Lecture 3 01:36

You will learn what the basic elements are of a high-converting video sales letter.

Lecture 4 02:38

You will learn basic tips about how your Video Sales Letter should be structured.

Lecture 5 02:31

You will learn how to design your Video Sales Letter without any design help or expertise.

Section 3: The 12 Step Rejection Proof Video Sales Letter Template Lecture 6 02:15

You will get an overview of the 12 Steps to Creating a Video Sales Letter with examples of each of the steps.

Lecture 7 02:41

You will learn how to craft an attention grabbing introduction to your Video Sales Letter (VSL).

Lecture 8 01:27

You will learn how to present the problem your prospect is facing and agitate it.

Lecture 9 00:52

You will learn how to establish video scarcity so they keep on watching till the end.

Lecture 10 00:43

You will learn how to present the prospects problem in a way that enables them to take immediate action.

Lecture 11 00:52

You will learn how to transition from the problem to your solution (i.e. your product).

Lecture 12 01:30

You will learn how to outline the features and benefits of your product.

Lecture 13 00:44

Learn how to call-to-action to your product by focusing on their deepest desire.

Lecture 14 01:12

You will learn how you can provide your social proof so your prospects believe everything that you are saying.

Lecture 15 01:08

You will learn how to give your guarantee so they absolutely have no fears of going ahead with purchasing your product.

Lecture 16 00:22

You will learn how to call to action again by focusing on logic and the rational side of their brain.

Lecture 17 01:32

You will learn how to inject scarcity about your product and give a warning if they don't purchase your product.

Lecture 18 00:45

You will learn how to give a final call to action and scare them if they don't purchase their product.

Section 4: Must-Haves for Recording Your Video Sales Letters Lecture 19 01:04

You will know what software you need to create and record your Video Sales Letter (VSL).

Lecture 20 00:57

You will know what equipment is necessary to recording your Video Sales Letter (VSL).

Lecture 21 01:08

You will learn how you can potentially outsource your VSL recording.

Lecture 22 01:13

You will learn where you can find templates and themes for your Video Sales Letter (VSL).

Section 5: Hosting Your Video Sales Letter Lecture 23 02:05

Learn the pros and cons of using Wistia for hosting your Video Sales Letter (VSL).

Lecture 24 01:41

Learn the pros and cons of using Vimeo for hosting your Video Sales Letter (VSL).

Lecture 25 01:36

Learn the pros and cons of using EVS for hosting your Video Sales Letter (VSL).

Section 6: Case Studies of Video Sales Letters Lecture 26

Case Study #1: Authority ROI by Ryan Deiss

30:38 Lecture 27

Case Study #2: Busyness TV

11:30 Lecture 28 06:25

This is a good example for selling a software.

Lecture 29 22:41Section 7: BONUS RESOURCES for Creating Video Sales Letters Lecture 30 8 slides

Use the following document to create your own Video Sales Letter (VSL) script.

Lecture 31 Text

You can download two free HTML templates for your Video Sales Letter (VSL).

Full curriculum




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Video Sales Bootcamp: Sell More with Video Sales Letters
A Step-by-Step A to Z Blueprint on how to write, produce and publish your very own, High-Converting Video Sales Letter.

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Create PowerPoint Video Sales letters instead of Full-Motion video; PowerPoint Video Sales Letter Patterns consistently get you more sales,