An overview of the course which explains why to have a mailing list, why to use mail chimp, and the minimal course requirements which everyone should be able to meet (i.e. a browser and an email account).
In this quick introduction I provide a single slide overview of how Mail Chimp works so can better evaluate whether you'd like to use it or not and better understand the construction of the course.
Through trial and tribulation we're eventually able to show how to create a brand new Mail Chimp account. You must create an account on the Mail Chimp website before they will allow you to build and maintain mailing lists.
Together we create our first mailing list and go on to add a subscriber and configure the list.
A short aside on how to import an existing mailing list into Mail Chimp.
How to configure a web based subscription interface to Mail Chimp using the web based configuration tool. Simply embed the URL to begin gathering subscribers to your mailing list.
This is an addendum to the original course to address a change in Mailchimp's default form display. You now need to perform these steps to display required field information on your form.
A short discussion of the simplest and easiest to implement promotion strategies to get people to subscribe to your mailing list.
In this initial lecture we begin to create an email template that we will use to send all email to our list. An email template should contain common setting that you want to appear in all emails.
In this lecture we finish, preview, and save our template.
In this lecture we use the template we saved in the previous lecture to begin construction of an email campaign. An email campaign is simply an HTML formatted email sent to a mailing list.
In this lecture we finish our email by adding social media links and previewing it in preparation for sending it to our email list.
In this lecture we complete our first email campaign by sending the email we previously formatted to our mailing list.
Although this section begins with lectures describing the creation and use of templates, the use of templates is actually optional. Instead, you may choose to simply replicate the previous month's newsletter to begin a new one as shown in this quick lecture.
In this lecture we take our first look at the Mail Chimp open, click, and user reports to gauge the effectiveness of our email campaign.
In this lecture we learn how to focus our email campaigns toward particular members of our lists. We witness two applications of this feature in targeting the most active customers and targeting users who subscribed after the last email campaign for a resend.
What information to follow and what to do with it when it comes to refining your email campaigns to a fine pollish.
An quick overview of what you get with a Mail Chimp paid subscription.
Looking back I found at least two things that I failed to cover well: 1) I show you the newsletter signup form in action for my wife's newsletter, 2) I point out how much online help there is available for you to learn Mail Chimp.
Some final words of guidance and encouragement.
Mailing Lists, Newsletters, and Users Oh My. MailChimp is a free mailing list maintenance system that also provides a web based interface to creating professional
MailChimp - Official Site
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All recipients need to opt-in to your list. MailChimp is a them to join your email marketing list through your MailChimp build groups in your list.
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Overview. Learn to use the MailChimp free email list service to maintain mailing lists & mount successful email campaigns. Description. Mailing Lists, Newsletters
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