» » Conversion rate optimization training - Udemy

Conversion rate optimization training - Udemy

Lecture 1 00:55

What you will learn - the 30 second elevator pitch.

Lecture 2 Text So here we are. In a world full of web disasters, this course was designed to give you the tools and knowledge you need to make your landing pages successful . Thats not to say there arent beautiful pages out there far from it. However for every amazing Landing Page, there are a slew of terrible Section 1: Landing Page 101 Lecture 3 01:23 Lecture 4

Where are they used and what for?

03:04 Lecture 5 5 pages

Handy glossary of Landing Page related terminology to help guide you through this course.

Download it for a better quality, more readable version.
I have embedded it for ready reference, in case you are accessing it from a mobile device or in transit.

Lecture 6 02:52

Both Ideal Landing Page Layout - PDF & JPEG downloadable files listed below are a part of this video

Lecture 7

Ideal Landing Page Layout - PDF

525.74 KB Lecture 8

Ideal Landing Page Layout - JPEG

508.51 KBSection 2: Landing Pages The Good, The Bad and The Ugly Lecture 9 09:31

Generally Bad Landing Page designs

Lecture 10 11:36

An analysis of some more effective landing pages, why they are good and where applicable, how they can be improved.

Lecture 11 01:51Section 3: Making a Landing Page THAT WORKS! Lecture 12

Making A Landing Page THAT WORKS!

11:36 Lecture 13 1.01 MB

A downloadable handout / resource list for Mockups & Wireframing tools and services

Lecture 14

Landing Page Wireframe Example - as used in the video

80.91 KBSection 4: Best Practices for Creating a Landing Page Lecture 15 05:21

Keeping important things Above The Fold. Also constructing Headlines and Copy.

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 16

2. Logos, Branding and Easy to See Contact

00:23 Lecture 17

3. Call To Action - Make it Loud and Clear

04:03 Lecture 18 04:54

Please note: See the Appendix for a bonus - some CTA Text ideas.

Lecture 19

5. Bullet-points, Images and Photos

06:06 Lecture 20 05:01

The optional lecture in the appendix, titled "BONUS! Hints for Camera & Video Work" is an additional extra supplement sheet that can be used with this lecture (or alone) for those interested.

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 21 14:52

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 22 1 page

The LPO - Chart Making Tools - [Handout] goes with the previous video.
Downloadable as supplementary material.

Lecture 23 03:59

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 24 08:08

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 25 2 pages

As seen in the Social Media lecture above.
Feel free to download the clickable PDF.

Lecture 26 2 pages As seen in the Social Media lecture above Lecture 27 15:06

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 28 07:00

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 29 06:03

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Section 5: Landing Page Design - Tips & Techniques Lecture 30 02:43

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 31 05:39

A quick primer on colour theory and the types of colour. This is helpful to know and will enable you put into words what you need to convey when communicating with graphic people. Good for those who find this difficult.

Lecture 32

LPO - Colour Wheel - Easy Colour Theory Basics

1 page Lecture 33 07:57

Colour meanings and the psychology of colour.

Lecture 34

LPO - The Psychology Of Colour

1 page Lecture 35 12:08

I have provided the slides for this lecture as supplementary material.

I have added these on a separate website for easier access. They are provided there as the Udemy platform does not like the use of varied fonts which I have used for example, so it rejects the upload. So I apologize for the slight inconvenience. You can download the slides for this lecture using the info below.

Visit the password protected page web address:
http://www.youreaweso.me/lpo-students/ (also under Downloads)
Login using the password: bebs#17F

Lecture 36 145.92 KB

Handout to go with the Choosing Appropriate Type lecture.

Lecture 37 1 page I've added this as a document for convenience, however please download for a better quality, correctly coloured version. Lecture 38 216.4 KB

Handout to go with the Choosing Appropriate Type lecture.

Lecture 39

Design Tips Using Contrast To Make Things Stand Out

03:30 Lecture 40 1 page Lecture 41

Contrast - Styled Example

1 page Lecture 42

Design Tips - Appreciating White Space

6 pages Lecture 43 09:13

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 44 3 pages These go with the previous video. Lecture 45 03:05

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 46 03:57

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 47

Design Tips - Always Go Back To The Purpose

02:20Section 6: Copywriting & Tech Considerations Lecture 48 19:37

This is an updated version with a little extra added at the end.
This lecture is slightly longer than the others, so you might wish to get comfy and settled first.

When you're ready, let's discover how to improve your Landing Page conversions with smart copy.

========================

I have provided the slides for this lecture as supplementary material.

I have added these on a separate website for easier access. They are provided there as the Udemy platform does not like the use of varied fonts which I have used for example, so it rejects the upload. So I apologize for the slight inconvenience. You can download the slides for this lecture using the info below.

Visit the password protected page web address:
http://www.youreaweso.me/lpo-students/ (also under Downloads)
Login using the password: bebs#17F

Lecture 49 88.55 KB

As featured in the Zen & The Fine Art Of Copywriting lecture.

Lecture 50

Things To Avoid At All Costs

07:58 Lecture 51 5 pages This lecture covers some of the technical considerations including picking domains, hosting, and other helpful tips. Lecture 52 8 pages Please note: Links within these PDF's may not work with the Udemy viewer.You can either 'cut and paste' into a browser or download these two Browser lectures (52 & 53) and view on your device/computer as a PDF where the links will be directly clickable. Lecture 53 8 pages These are the examples that go with part one above ^^^ Section 7: Landing Page Optimization Lecture 54 1 page

I've added this as a presentation for convenience, however please download for a better quality, correctly coloured version.

Lecture 55 11:16

I have provided the slides for this lecture as supplementary material.

I have added these on a separate website for easier access. They are provided there as the Udemy platform does not like the use of varied fonts which I have used for example, so it rejects the upload. So I apologize for the slight inconvenience. You can download the slides for this lecture using the info below.

Visit the password protected page web address:
http://www.youreaweso.me/lpo-students/ (also under Downloads)
Login using the password: bebs#17F

Lecture 56 334.5 KB

Handout that goes with the SEO Search Engine Optimization lecture.

Lecture 57

Page Optimization - Part 1: Testing is important!

05:57 Lecture 58 04:00

We continue with load times and tips on optimizing for mobile.

Lecture 59 2 pages I've embedded this as a presentation for convenience, however please download for a better quality, correctly coloured version. Lecture 60 08:59

DOWNLOAD SUMMARY OF MAIN POINTS HERE.

Lecture 61 1 page

Which goes with the previous lecture. This is downloadable.

Lecture 62

Eye-tracking & Heat Maps So Hot Right Now!

03:02 Lecture 63 1 page

This handout goes with the previous lecture. Download in the Supplementary Material.

Lecture 64

Mouse Tracking & Mouse Click Tracking

00:47 Lecture 65 1 page

This handout goes with the previous lecture. Download in the Supplementary Material.

Section 8: Spleen...NO! NO! APPENDIX Lecture 66 1 page Lecture 67 1 page

Some Suggestions to Get You Started with Creating Effective Call To Action texts.

Lecture 68 3 pages This handout is an optional extra. 

It gives you some tips on how to prepare for and appear on camera when you are needing to do video work. If this does not apply to you, you can decide whether you need to view it or not.

Full curriculum




Search Engine Optimization Training - Udemy
Complete search engine optimization 'SEO' training course for web site I'm here on udemy to answer any questions you may ranking as well as best conversion

Landing Page Fundamentals, Buyer Psychology, and Conversions
Use Proven Psychological Principles and Insider Copywriting Secrets To Build A Landing Page and Website That Browse Courses . Development. Development. Web

Conversion Rate Optimization Course - Rich Page
Im exciting to have recently launched my new conversion rate optimization video course! Let me walk you through the essentials, anywhere (via Udemy.com).

Udemy - Boost Website Sales Fast with Conversion Rate ...
Udemy - Boost Website Sales Fast with Conversion Rate Optimization; Embed IDFL Radio in your Blog It's a great course all about conversion rate optimization

Udemy Boost Website Sales Fast With Conversion Rate ...
Udemy Boost Website Sales Fast With Conversion Rate Optimization Udemy Boost Website Sales Fast with Conversion Rat pdf; domenico scarlatti sonata pdf;

Udemy UX & Digital Analytics Courses - actualinsights*
Then make sure to view list complete list of Udemy courses to help you Udemy UX & Digital Analytics Courses. designer, conversion rate optimization

Udemy - Boost Website Sales Fast with Conversion Rate ...
Boost Website Sales Fast with Conversion Rate Optimization Duration: It's a great course all about conversion rate optimization Free Full Download Udemy

[GET] Udemy - Boost Website Sales Fast with Conversion ...
Boost Website Sales Fast with Conversion Rate Optimization Duration: 6.5h | Video: Udemy - Boost Website It's a great course all about conversion rate

90% off Boost Website Sales Fast with Conversion Rate ...
Discover conversion rate optimization to get many more website sales or leads per month Udemy free courses Udemy free coupon. Related coupons:

Udemy - Boost Website Sales Fast with Conversion Rate ...
Download ( NitroFlare ) http://www.nitroflare.com/view/9D597C94CFE34A1/6nfa6Boost.Website.Sales.Fast.with.Conversion.Rate.Optimization.part1.rar