Social Media 101 - Udemy

Section 1: Introduction to the Course Lecture 1 02:16

This video will cover who should be taking this course and what you can expect to learn.

Section 2: Social Media Basics Lecture 2 33:05

What is this thing we call social media? This video is going to teach you the basics of the 5 most popular social media sites. The basics include: demographics, lingo, and overall use. We will be going over Facebook, Twitter, LinkedIn, Google+, and Youtube (and maybe even a little Pinterest).

Quiz 1

Social Media Basics - Review

6 questionsSection 3: Setting Up the Accounts Lecture 3 03:22

In order to utilize Google+, YouTube, or Gmail, you need to have a Google account. This video will walk you through the basics of setting up an account from beginning to end.

Lecture 4 05:00

Sometimes the basics are all you need. This video will walk you through the process of creating a Facebook account. If you have any questions, please post them in the comments below.

Lecture 5 05:55

Did you know that there is a difference between a personal and a business Facebook page? If not, here is your chance to learn about the difference. This video will walk you through the steps to set up a business page.

Lecture 6 05:26

Sometimes the basics are all that you need. This video walks you through the steps of creating a Twitter account from start to finish.

Lecture 7 03:21

Sometimes the basics are all that you need. This video will walk you through the process of setting up a LinkedIn account from start to finish.

Lecture 8 04:05

Sometimes you just need to start with the basics. This video walks you through the process of creating a Pinterest account from start to finish.

Lecture 9 01:30

Everyone assumes you have an account on YouTube, but what if you don't? This video is here to help. It will walk you through the process of setting up a YouTube account from start to finish.

Lecture 10 03:04

Do you want to start using Google+, but don't even know how to create an account? This video will walk you through the basics from start to finish to have your account up and running in no time.

Section 4: Hootsuite Basics Lecture 11 04:35

Hootsuite is an extremely powerful tool for anyone who wants to save time using social media. This video will walk you through the process of setting up a Hootsuite account from start to finish.

Lecture 12 02:25

You may have just started using Hootsuite or you have created a new account on another social media platform. In either case, you need to know how to add a social media account to your Hootsuite account. This video will show you just that.

Lecture 13 02:36

Ever wonder how you see your social media accounts on Hootsuite? In order to see your networks, you have to create "streams." These are easy to create and this video will walk you through the process.

Quiz 2 4 questionsSection 5: Content Calendars Lecture 14 03:46

This walks you through the steps of creating your own social media content calendar.

Section 6: Scheduling Posts Lecture 15 03:05

This lecture teaches you how to use Hootsuite to schedule posts for future release. This, along with your content calendar, will allow you to schedule once a week to have constant content.

Section 7: Bonus Material Lecture 16 05:07

A common question that we receive is "should I use my personal email for my company's social media account?" This video addresses this question and explains why we answer the way we do.

Full curriculum




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