Seven Obstacles That Keep You From Success

Section 1: An Overview of: "Seven Obstacles Online Marketers Need to Conquer" Lecture 1 04:38

Building an online business or marketing campaign? This course will help you avoid some major time, effort and money wasting traps and introduce you to critical best practices. It'll prove invaluable especially to entrepreneurs and small business owners that want to build that successful online marketing business or campaign. This is the intro lecture.

Section 2: Get Your Producvity Back: The Big Productivity Sappers And How To Conquer Them Lecture 2 02:16

An overview (the why and what) on the Section on Chasing Shiny Objects

Lecture 3 04:04

Recognize these "shiny objects". The good, the bad and how they are interwoven with whatever we do on the internet on a daily basis. Grab on to one and it can ruin your day.

Lecture 4 03:11

Tips that will definitely avoid or get out of the "shiny object" traps.

Lecture 5 03:50

A simple four tier system to help you organize your tasks and work on the things that really matter. Although you'll find many systems and suggestions on time and task management, I've found this one from Eben Pagan to be quite simple to follow and implement. It's become a habit.

Lecture 6 04:16

A time proven activity organizer showing where to focus your time and effort and where to get that extra time from. We all have 168 hours per week. How we allocate them, matters.

Lecture 7 02:04

Summarizes why it's important to be aware of this time and effort wasting trap, plus a recap of the major positive actions to take that counteract it.

Section 3: Start With The End In Mind - Start Your Marketing Journey On Solid Footing Lecture 8 02:23

An overview of what this course is about, it's roots and why it'll prove valuable to you. The why and what.

Lecture 9 03:58

The consequences of starting without even a simple plan. You may recognize yourself in some of these scenarios. I bet that somewhere along the line you've done this before.

Lecture 10 04:25

Two critical but often missed questions to ask yourself before you start.

Lecture 11 05:46

Tips that will help you build your plan and keep you on the track to your destination.

Lecture 12 04:31

If you are building or have a struggling business and skip these steps and failure is almost guaranteed.

Lecture 13 04:18

If you are building or have a struggling business and skip these steps, failure is almost guaranteed. Part 2 focuses on Starting your marketing out on the right foot.

Lecture 14 02:53

Summarizes why it's important to have a plan in place before you get started building on the internet, whether just a hobby or serious business. Plus simple to follow tools to help you build your road-map.

Section 4: The Makeup Of a Strong Marketing Strategy - The Key Components Lecture 15 02:37

An Intro to the need to have a Marketing Strategy in place. The Why and the What.

Lecture 16 03:25

Market research has never been easier. I identify basic tools and methods (free) available to anyone on the internet and show you how.

Lecture 17 03:23

Simple tips to help you develop your Marketing Strategy

Lecture 18 03:16

Get an insight on the importance of knowing what is really important for your target customer. It's all about What's In It For Me.

Lecture 19 03:46

All good marketing strategies incorporate a sales funnel. Here's a definition and description of such a funnel.

Lecture 20 03:05

The landing page is one of the most important components of a Sales Funnel. Here, you'll see an example and its composition.

Lecture 21 04:41

Summarizes why it's important to build your marketing plan before you really get started.

Section 5: The importance In Knowing Who Your "Real" Customer Is And should Be Lecture 22 03:49

The intro to one of the most frequently made and hard to overcome mistakes by online marketers. Isn't everyone my potential customer? No! The why and the what.

Lecture 23 02:23

Best advice on why it's important to narrow your focus and clearly define what you want to do. Both you and your customers will benefit from the clarity.

Lecture 24 04:25

Critical questions to know and keep in mind when building an On-line campaign or business.

Lecture 25 03:01

These tips will help to you stay on track and focused. These will provide clarity for you and your customers.

Lecture 26 03:39

Summarizes why it's important to develop and maintain your focus when building a campaign or business on-line..

Section 6: What Is Driving The Pace Of Change In Today's Marketplace And The Impact Lecture 27 03:43

The why and what of "Why You Need to Know The Basics" are covered in this intro.

Lecture 28 01:58

An overview of the significant change in marketing and who is now in charge. Welcome to the new Marketing paradigm.

Lecture 29 03:28

The reason why the market place is moving so quickly, especially with anything that touches the digital world, of which the internet is an integral part..

Lecture 30 02:03

Tips on how to stay on top in your industry or commerce in general.

Lecture 31 03:26

Summarizes why it's becoming ever more important to stay informed on the impact the Internet and the digital revolution is and will have on your business.

Section 7: Internet Sales Scams: How To Recognize And avoid Them Lecture 32 03:40

The why and what on the section on "Falling For The Sales Pitch"

Lecture 33 03:41

If you've been around a while you've certainly been caught or are aware of one of these. Know what to look for in the Internet/Online marketing realm.

Lecture 34 02:07

Tips on how to recognize and avoid these come on sales traps. The internet is just rife with them.

Lecture 35 02:35

Summarizes some of the why it's becoming ever more important to recognize the good from the bad the internet world brings.

Section 8: How To Move From Fear Of Technology and Inaction Into Action Lecture 36 03:06

An intro to why it's important to get started and not check out. The why and what of "Just Get Started."

Lecture 37 05:52

Once you have these three in place "Just Get Started".

Lecture 38 03:24

A summary of why it's important to just get off the blocks and get started.

Section 9: Summary of: "The Seven Obstacles Online Marketers Need To Conquer" Lecture 39

Wrap-up of "My Best Advice and Insights...."

04:37 Full curriculum




Online Marketing: Seven Obstacles That Keep You From Success
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Online Marketing Seven Obstacles That Keep You From Success
Insights on the 7 fundamental obstacles that if not conquered will keep your Online Marketing campaign from succeeding. * Lectures 39 Struggling with gaining traction

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