Welcome to this latest course from the SO ME Academy. Find out what to expect, how to get help and why @CalumBrannan is your teacher with the know-how.
So what is a social media manager? Probably more than you think....
The role of the social media manager
This lecture looks at a few myths and home truths when starting your business and introduces section 2.
How do you stand out from the crowd? We look at your unique proposition in this lecture. Don't forget the worksheet attached to the lecture too.
In this lecture we look at the 4 steps to building your brand.
Prestige or something a little more fun. How should you name your business and where can you get help? This lecture dives right into naming your business. Don't forget to read the attached PDF too.
We believe that getting started shouldn't be complicated. Enjoy this lecture as we guide you through the expensive, cheap and free ways to get your website up and running.
Building your brand identity
Which customer should you target? Is your target market too broad? How can you decide which customers are the best to target. Don't forget to review the sector list attached.
Your competitors offer a whole world of insight. In this lecture we learn how to find them, monitor them and learn from them!
More than tweets and pokes. The freelance social media manager needs to know how to do a whole load of stuff. Here's our introduction to the big list!
Pricing is a really key point to look at when starting your business. It can be the make or break of your business. Pricing shouldn't be a finger in the air exercise. Follow our lead to understand how you should charge for your time.
Your clients are out there, waiting to sign up to your services. But how do you find them?
Offline events are the perfect way to attract businesses who are not quite ready to start with social media, well not without your help anyway. Here's our guide on exactly how to win clients with offline events.
It's time to pitch to your first client. Use this lecture as THE framework for success. Come back and use it for future meeitngs too!
This lecture includes a sample social media proposal and an exact guide on how to land your first client. Good luck!
Freelance websites provide a ready-made market place of people to buy your services.
Finding, attracting and landing clients - the quiz
Now it's time to deliver those social media services.
This is our jam packed guide on how-to deliver each social media service. How much to charge and how to persuade your client to buy that service from you.
Guide to services of a SMM - Account creation & branding
Guide to services of a SMM - Posting & responding on social media
Guide to services of a SMM - Blogging
Guide to services of a SMM - Contents & giveaways
Guide to services of a SMM - Social media monitoring
Guide to services of a SMM - Crisis planning
Guide to services of a SMM - Client training
Guide to services of a SMM - Social media ads
Interview: Day in the life of a social media manager with Lisa L Flowers
A look to outsourcing to help you save time and increase your profits.
Are you ready to become a freelance social media manager?
"How can I get in to Social Media Management?" the 9 steps that took me from a career I didn't like to becoming a freelance Social Media Manager
The Ultimate Guide to Becoming a Great Social Media Manager
Everything you need to know about how to become a social media manager. anyone can launch a freelance social media management business My social profiles
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Avoid trial and error & keep ahead of your competitors. Join over 25,000 entrepreneurs learning with SO ME Academy. Become a Freelance Social Media Manager
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