Wordpress for Marketers Build a Website that Sells

Section 1: Introduction to the Course & Instructor Lecture 1 07:56

In this introduction, I talk about why Wordpress is the CMS choice for top marketers and the 10 reasons why your website should be hosted on Wordpress. At the end, we go over what we will cover in the course.

Section 2: Find and Customize Your Wordpress Theme for Online Success Lecture 2 05:23

The first step is buying a domain and hosting it on a server. I will show you how you can buy a domain and hosting on Namecheap for less than $20 a year.

Lecture 3 02:59

After purchasing your domain name and hosting, I will show you how you can install and set up Wordpress on your hosting in less than 2 minutes. Check out the resource for your free material

Lecture 4 4 pages

Choosing a Wordpress theme is the one of the most important part of having a website that sells. If you have the wrong theme, it might effect your conversion rates when it comes to lead generation and sales.

Lecture 5 5 pages

Here is my list of the best places where you can find Premium Wordpress Themes for marketers. I highly recommend Elegant themes.

Lecture 6 03:10

Every website must have a key set of pages to tell visitors what it is about, what it does and how it will interact. Use this guide to build your site.

Section 3: Install and Customize Wordpress Plugins Every Marketer Must Have. Lecture 7 01:35

If your Wordpress website has comments enabled on its blog (which I recommend you do), then it is bound to getting some spam comments and links on to your website. The Akismet plugin will take care of any of these spam messages.

Lecture 8 03:34

In a social world with social networks, you website must be equipped so your pages and posts are shared widely for traffic generation.

Lecture 9 01:24

One of the ways you can increase your conversions is by having your visitor stay on your website for a long period of time. If your website loads too slowly then they will leave. the W3 Cache plugin will make sure your website is running up and fast.

Lecture 10 03:01

If you want to know whether your website is doing well or not, you need to look at the numbers. Google Analytics when integrated with your Wordpress website can give you some powerful stats.

Section 4: Optimize Your Website for Search Engine Optimization (SEO) Lecture 11 06:21

SEO (Search Engine Optimization) is more powerful than ever. You need to know how to optimize your pages to rank and stay ranked on Google and other major search engines.

Lecture 12 02:31

One of the best plugins to optimize your Wordpress for SEO is by Yoast SEO. It will show you how to improve your pages.

Lecture 13 03:56

There are a lot of keyword tools out there and many of them payed. I'll show you how you can do a basic keyword research using the Google Keyword Planner.

Lecture 14 05:42

In this video I'll show you how you can optimize your pages SEO using the SEO plugin by Yoast.

Section 5: How to Generate Leads on Autopilot on Your Website Lecture 15 08:29

In this video, I will show you how you can come up with a Lead Magnet to increase your subscriber list.

Lecture 16 1 page

After you know how to come up with a Lead Magnet, here are some 20 lead magnet examples for you to take inspiration from.

Lecture 17 05:05

In this video I will show you where you can place your Lead Magnets and create powerful Call-To-Actions.

Lecture 18 04:16

After creating your lead magnet, you need a provider to collect emails and host your lead magnets. I'll show you how you can do that for free with MailChimp.

Section 6: Drive Traffic to Your Website with Social Media and Get Social Lecture 19 03:02

Facebook is a valuable social property that you constantly need to be building in order to increase your fan base. I'll show you how to integrate Facebook with your Wordpress website.

Lecture 20 02:08

Twitter is a valuable social property that you constantly need to be building in order to increase your fan base. I'll show you how to integrate Twitter with your Wordpress website.

Lecture 21 02:23

Google+ is a valuable social property that you constantly need to be building in order to increase your fan base and improve your search engine rankings. I'll show you how to integrate Google+ with your Wordpress website.

Lecture 22 02:47

If you have a YouTube channel and you want to increase your video views to build your online relationship. It is important that you increase your YT channel subscription. I'll show you how you can integrate YouTube with your Wordpress Website.

Section 7: How to Sell on Your Wordpress Website Lecture 23 05:19

In this video, I'll show you how to integrate Paypal and sell products on your Wordpress website.

Lecture 24 06:51

In this video Ill show you how you can use an easy simple Payment and fullfillment system by Gumroad to sell on your website.

Section 8: Course Conclusion Lecture 25 1 page

Connect with me and join me.

Full curriculum




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